Monthly Archives: November 2011

If you’d like a job in the Media Planning and Buying field, being a media generalist is a great place to start. Budgets are tight for advertisers, and each company is looking for ways to stretch marketing dollars the farthest. … Continue reading →

The world has demanded new technology on a regular basis, and with the new technology we see some changes in careers in the media. Media careers are not just in one area anymore. We see media careers going from an … Continue reading →

When it comes to getting the right advice for landing a media planning and buying job, one of your best resources is the Internet. With that ability to search for information about whatever you want, whenever you want, finding all … Continue reading →

Any job that involves working in or around the media means you will need to know several things. The first would be researching and get informed on the subject you will be covering or reporting on. You will next want … Continue reading →